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Marketing Associate

Industry Other
Category Digital Marketing
Location Kathmandu, Nepal
Expiry date Jul 31, 2025 (Expires Today)

Job Description

Who we are

Xcenter Technologies helps fast-growing companies streamline their operations and scale effectively. We collaborate with our clients to offer operations excellence, efficiency, and flexibility at scale by understanding their processes and taking ownership of them.

We believe that…

Mission: Opportunities are scarce, and talent is all over the world. By providing the opportunity to these talented people, we can accelerate business processes and create optimized functional platforms that enable clients to cut costs, improve margins and capture market share.
Ownership: When a company is working with us, they share a part of what they’ve built, something very close, personal, and essential to them; each of us is empowered to take ownership of the process and help build it together as our own.
Communication: A door to opportunities and relationships, a channel that helps connect people, processes, and opportunities and bridges the gap between differences.
Transparency: A masterpiece covered in dust will never see its real hues; being Someone who clears out the dust and shows its true value is rare and precious.
Self-Improvement: Embracing change is bigger than anything, the belief that there is always room for improvement and that the journey to excellence is never complete.
Authenticity: What’s not, you will eventually come forward! Even when the world pushes you to become a carbon copy of someone else, being you is a true differentiator; this adds a touch of uniqueness, and you spread a bit of yourself in whatever you do.

What Will You Be Doing

As the Marketing Associate, you'll be responsible for supporting the planning, execution, and analysis of marketing campaigns across social media, email, digital advertising, and partnerships. You'll help manage and optimize paid ads, create engaging content for the esports audience, and oversee social media scheduling and community engagement. Additionally, you'll assist in organizing esports events in Dubai and beyond, conduct market research to identify trends and opportunities, track key marketing metrics, and support partnership development with influencers and organizations in the MENA region and globally. You'll work closely with the business, operations, and development/tech teams to ensure alignment and drive cohesive, results-driven marketing efforts.

Job Descriptions:

Campaign Support: Assist in the planning, execution, and analysis of marketing campaigns across various channels, including social media, email, digital advertising, and partnerships.
Paid Advertising: Support the management and optimization of paid advertising campaigns on platforms relevant to esports and gaming, including ad setup, targeting, budget management, and performance analysis.
Content Creation: Contribute to the development of engaging marketing assets such as social media posts, blog articles, website copy, and promotional materials, tailored to the esports audience.
Social Media Management: Help manage our social media presence, including scheduling posts, engaging with our community, monitoring trends, and reporting on performance.
Event Management: Support the planning, coordination, and execution of online and offline esports events, tournaments, and activations , ensuring a seamless experience for participants and viewers.
Community Engagement: Support initiatives to foster a vibrant and active community around our platform, including organizing online events, contests, and giveaways.
Market Research: Conduct research on esports trends, competitor activities, and audience behavior within the MENA region and internationally to identify new opportunities and optimize our marketing strategies.
Reporting & Analysis: Assist in tracking and reporting on key marketing metrics, including paid ad performance, helping to identify areas for improvement and demonstrate ROI.
Partnership Assistance: Support the team in identifying and nurturing relationships with influencers, esports organizations, and other key partners globally.

Who we want:

1-2 years of experience in marketing, preferably within the gaming, esports, or entertainment industry, with some exposure to event coordination or management.
Proven experience with paid advertising platforms (e.g., Google Ads, Meta Ads, TikTok Ads) and an understanding of key metrics (CPC, CPA, ROAS).
Deep understanding and passion for esports across multiple titles (e.g., Pubg, VALORANT, League of Legends, CS2, Dota 2, Mobile Legends: Bang Bang, etc.).
Proven experience with social media platforms and best practices (Twitter, Instagram, TikTok, YouTube, Discord, Twitch).
Excellent written and verbal communication skills, with the ability to craft compelling narratives for a gaming audience.
Familiarity with marketing analytics tools and an aptitude for data-driven decision making.
Ability to work independently and collaboratively in a fast-paced, dynamic environment.
Strong organizational skills and attention to detail, particularly in managing event logistics and ad campaigns.
A creative mindset and a willingness to experiment with new ideas.

What can you Expect

Fast-paced and dynamic startup environment with a team of driven and talented individuals
Hybrid work model
Continuously learn and stay up-to-date on industry trends and best practices
An environment where you can openly bring your ideas forward, which helps build the processes and positively shape the company’s direction
Work closely with our commitments to help us to serve the community
Work with a diverse set of people, each with a unique set of experiences to learn from

Compensation & Benefits