Digital Marketing & Outreach Executive

Job Description

Job Description: Digital Marketing & Outreach Executive - Danson Solutions Pvt. Ltd.

#Note: This opportunity is available only for residents of Kathmandu, Nepal.

Company Name: Danson Solutions Pvt. Ltd

Job Title: Digital  Marketing & Outreach Executive                                                          

Location: Gairidhara, Naxal

Employment Type: Full-time / Hybrid

Working Days: Sunday - Friday

Salary: Negotiable

Level: Mid Level

Experience: 2-3 years

About Danson Solutions

Danson Solutions is a leading IT and Marketing firm, specializing in AI-driven solutions. Our expertise spans web development, mobile applications, cloud technologies, and educational tools. Our flagship products include ChimpVine, an AI-powered learning platform, Danson Training, Danson 360, Flux Fantasia, AI-based Chatbots, and AI game design tools for educational and gamification purposes.

Job Overview

We are looking for a motivated Digital Marketing and Outreach Executive who will support our Business Development (BDM) and HR team in managing leads, executing targeted digital campaigns, running school outreach initiatives, and using CRM tools to track marketing and hiring conversions. Individuals passionate about AI-led marketing are encouraged to apply. This position is ideal for someone looking to build hands-on experience with performance marketing, AI-integrated outreach tools, and real-world sales funnels.

Who Should Apply

The position is suitable for those 

• Those who are eager about AI-powered marketing
• Familiar with CRMs (HubSpot, Zoho, or others).
• Having Knowledge of ad platforms (Google Ads, Meta Ads, LinkedIn, etc.).
• Interested in working with AI-powered marketing and education technology.
• Comfortable running campaigns, posting content, and using digital tools.
• With strong coordination, reporting, and organization skills.
• Able to work independently and collaboratively in a hybrid setup.

Roles and Responsibilities

• AI-Powered Marketing: Leverage AI methods and tools such as data models, algorithms and machine learning to produce market insights supportive marketing initiatives. 
• Market Research: Conduct proactive intensive research on relevant markets and industries to get information regarding the trends 
• CRM & Funnel Support: Use CRM tools to help BDM and HR track and manage lead pipelines – including school partnerships and referral hiring.
• Ad Copy and Campaign Execution: Design and run paid ads on platforms like Google, Meta, LinkedIn, and TikTok based on campaign goals.
• Outreach Campaigns: Contribute to and run campaigns like:
• School Partnership Invitation Ads
• Referral Hiring Ads
• AI Training Course Promotions
• Lead Nurturing: Track soft lead conversion funnels from awareness to engagement using CRM tools and analytics. 
• Content Posting & Social Management: Manage organic content, post regularly, and engage across social platforms. 
• Search Optimization: Assist in SEO tasks to help our sites rank and get discovered.
• Coordination: Work with the marketing, design, and tech teams for asset creation and reporting.

Qualifications

• 1-2 years experience in relevant field
• Knowledge of AI-powered marketing and digital marketing tools (Google Ads, Meta, Canva, etc.).
• Comfortable working with Excel/Sheets, CRMs, and analytics dashboards.
• Curious about AI in marketing and education

Job Requirements

• CRM: Working knowledge of CRM tools (HubSpot, Zoho, etc.)
• Digital Ads: Ability to run simple ad campaigns (Google, Facebook/Instagram, LinkedIn)
• Familiar with research tools and methodologies
• Content & Social Media: Posting, basic design (Canva), scheduling tools
• SEO: Understanding of how content ranks; use of AI SEO tools is a plus
• Long-term interest in marketing and outreach

Note: This role requires schedule flexibility and consistent availability during working hours. Therefore, candidates who are currently enrolled in full-time academic programs will not be the ideal fit for this position.

Benefits

• Work from home options
• Competitive salary based on experience
• Opportunities for career growth and development
• AI-driven projects that shape the future of education

Hiring Process

• Assessment: Candidates will undergo an assessment related to the role, focusing on their technical and problem-solving abilities.
• Interviews: Shortlisted candidates will be invited for an interview.
• Trial Period: Successful candidates will undergo a one-month trial period on project-based tasks before being offered full-time employment.

How to Apply

Please fill out the form to submit your application:

https://forms.gle/6jkyz2C8pem6MFs78 (Copy and paste the link into your browser if it is not clickable).

Important: Only shortlisted candidates will be contacted.

For more information, please contact us on WhatsApp: +977-9802322950.

Join us at Danson Solutions and take the next step in your career by building AI-driven educational tools that empower teachers and students around the world!