Digital Marketing Lead for SAAS Company - REMOTE- Full Time - Nepal

Job Description

Do you thrive at the intersection of technology and marketing? Are you passionate about helping businesses achieve greater efficiency through intelligent tools? Confident about working fully REMOTE? If so, this Online Marketing Lead role at Jetpack Work Labs , a SaaS micro-products company, might be your perfect fit!

Jetpack Work labs is revolutionizing the way businesses operate by creating innovative integrations, automations, and software designed to streamline workflows and enhance productivity. We are a passionate team driven by a mission to empower organizations to achieve more with less.

The Role

As our Online Marketing Lead, you will play a pivotal role in driving awareness, adoption, and growth for our micro-products. You will be responsible for crafting compelling marketing campaigns, building a vibrant community of engaged users, and ensuring our products are readily discoverable through effective SEO and content marketing strategies.

What You'll Do

• Content Creation:
• Develop impactful content across various formats (blog posts, articles, case studies, white papers, etc.) to educate target audiences about our products and their value proposition.
• Craft engaging marketing copy for product launches, website pages, and promotional materials.
• Manage and optimize content production workflows to ensure consistent quality and timely delivery.
• Community Building:
• Foster a thriving online community through various channels (social media, forums, user groups, etc.).
• Engage with users, answer questions, and address their concerns to create a positive brand experience.
• Develop targeted initiatives to drive user engagement and foster loyalty.
• SEO & Inbound Marketing:
• Implement robust SEO strategies to improve organic search visibility and drive qualified traffic to our website.
• Analyze website traffic data and user behavior to optimize conversion rates.
• Manage and execute lead generation campaigns through various inbound channels (email, social media, etc.).
• Outbound Marketing:
• Develop and execute strategic outbound marketing campaigns to target specific customer segments.
• Create and deliver product presentations and demos to potential customers.
• Collaborate with the sales team to generate leads and drive revenue.
• Product Documentation & Troubleshooting:
• Work closely with the product development team to understand new features and functionalities.
• Create clear and concise user manuals, guides, and other documentation.
• Actively engage in troubleshooting user issues and provide technical support.
  

Your Qualifications

• Minimum 3-5 years of experience in Online marketing, preferably within the SaaS industry.
• Proven track record of success in creating impactful content, driving organic traffic, and generating leads.
• Strong understanding of SEO best practices and inbound marketing strategies.
• Experience with outbound marketing initiatives, including lead generation and campaign management.
• Solid technical background with experience in software documentation and troubleshooting.
• Excellent written and verbal communication skills.
• Ability to work independently and manage multiple priorities effectively.
• Passionate about technology and driven by a desire to help businesses succeed.
  
  

Bonus Points

• Experience with video production and editing.
• Familiarity with micro-SaaS business models and challenges.
• Active participation in online communities related to business efficiency and productivity tools.
  
  

What We Offer

• Competitive salary and benefits package.
• Opportunity to work with a talented and passionate team in a fast-paced environment.
• Make a real impact on the growth and success of a rapidly growing company.
• Be at the forefront of innovative technology that is transforming the way businesses work.
  
  

If you are a visionary marketer with a technical edge and a passion for helping businesses unlock their full potential, we encourage you to apply!